Tuesday, November 14, 2023
HomeMarketingGoogle Search Will not Clarify How It Makes use of Consumer Interplay...

Google Search Will not Clarify How It Makes use of Consumer Interplay Indicators


Danny Sullivan, the Google Search Liaison, stated throughout his brightonSEO keynote handle on Friday that Google Search does use consumer interplay alerts for Google Search however he added he will not go into specifics on how these consumer interactions are used.

I requested Sullivan for clarification and he responded on X saying, “It was alongside the strains of after all we use consumer interplay alerts, and it says this on the How Search Works website, plus it says this in your 2019 article whenever you requested us.”

You possibly can see that over right here the place it says, “Past taking a look at key phrases, our methods additionally analyze if content material is related to a question in different methods. We additionally use aggregated and anonymized interplay knowledge to evaluate whether or not search outcomes are related to queries. We rework that knowledge into alerts that assist our machine-learned methods higher estimate relevance.”

Google User Interactions Docs

Sullivan added, “Which ends up in not the “do you employ them” however “how do you employ them” which I stated we can’t go into the precise as a result of what would you do? And that like something, it might then trigger folks to give attention to particular issues fairly than the board objectives.” He stated that “the longer a part of what I talked about, and which I will seemingly share extra about, on how we at Google must do a greater job to make sure that once we clarify about broad issues folks ought to think about, that we assist them not get misplaced within the specifics.”

Right here is the place he was initially quoted:

Right here is his response to me about this:

Some “consumer interactions” mentions have been leaked with the DOJ paperwork however what all of it means, how it’s used, remains to be onerous to say.

Discussion board dialogue at X.



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