Wednesday, December 20, 2023
HomeMarketingGoogle Adverts New Personalised Adverts For Client Finance Coverage Too Overreaching

Google Adverts New Personalised Adverts For Client Finance Coverage Too Overreaching


A few weeks in the past, Google launched a new Google Adverts coverage saying it will not permit personalization of advertisements for shopper finance in america or Canada. Effectively, it looks like that coverage could also be too overreaching and inflicting complications for advertisers not even within the shopper finance area.

PPCGreg confirmed an instance on X the way it triggered the coverage violation for utilizing the time period “residences” within the key phrase group. He wrote, “For those who’ve had a handful of advertisements disapproved or restricted for ‘Client Finance” not too long ago – it is due to their up to date coverage and so they pushed it via automated checks.” He added, “these automated checks are all the time manner too overarching after they’re first utilized – I can not even add this key phrase within the interface because it’s rejected based mostly on simply together with “residences”.”

Right here is his screenshot:

Google Ads Policy Violation Notice

Ginny Marvin, Google’s Adverts Liaison, responded on X saying, “Hey Greg, thanks for the flag. I’ll DM you for some particulars too.”

Listed here are these posts:

Discussion board dialogue at X.



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